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Business in Latin-America

The minor will provide students with an understanding of current and future business practices in Latin America. Specific attention will be given to the following functions: management, marketing, finance, operations/logistics, and human resources. In other words, students will learn “how business is done” in Latin America.

The minor will also give students an insight on the socio-economic and cultural aspects of the region. This will enable students to understand the social fabric in which businesses in Latin America operate.

A round of guest lecturers will provide a “deep dive” (detailed knowledge) on specific economies of the region. These economies are chosen because they are the largest economies in the region, oreconomies with a sustained high GDP growth.

The practical portion of the minor will make students write a concrete market entry plan. The plan will be presented on a business event that will serve as a closing event of the minor.


The goal of this minor to provide labor markets with entry-level, junior-management candidates with relevant skills to help the set-up, development, and/or expansion of company operations in their respective (Dutch/EU/Latin American) target markets.

Aanvullende informatie

  • All communication in IBMS is in English. Commercial attachés and/or commercial and investment offices of selected countries will provide resources for students to perform research needed for their market entry plan project. Through the attachés and commercial offices candidate companies could be found.

    An entirely optional, but strongly recommended, field trip abroad may be organized during the “herfstvakantie” (fall break) period. The purpose of the trip is to do an on-site visit to particular city/cities in Latin America so students can get better acquainted with Latin America and its reality.


Classes are taught in English, so fluency in English (B1 level or IELTS 6.0 or equivalent) is mandatory. A basic knowledge (A1 level) of either Spanish or Portuguese is a plus.


Latin American Business Practices (3 EC)
Individual portfolio (100%)

Latin American Socio-Economic History and Business Culture (4 EC)
Individual portfolio (100%)

Latin American Economic Analysis - a.k.a. "country deep dive" (3 EC)
Individual Portfolio (100%)

Market Entry Plan (5 EC)
Group market plan (75%)
Final group presentation (25%)

Exams take place in the week before Fall Break (mid-term) and the last 2 weeks before the Christmas Holiday.

All tests/ assignments/ reports within the minor need to be passed with a minimum of 5.5. There is no compensation within (!) a minormodule and between (!)  minormodules.
In principle 80% mandatory attendance of class/ workshops.


For module #1:

Summaries provided by lecturers

Doing Business In Latin America: Challenges and Opportunities 1st Edition – Spillan, Virzi & Garita - ISBN-13: 978-0415895996

Business in Emerging Latin America 1st Edition – Robles, Wiese, Torres-Baumgarten - ISBN-13: 978-0415859073

For module #2:

Summaries provided by lecturers

Business in Emerging Latin America 1st Edition – Robles, Wiese, Torres-Baumgarten - ISBN-13: 978-0415859073

Understanding Contemporary Latin America 4th Edition – Hillman & D’Agostino - ISBN-13: 978-1588267917

For module #3:

Material provided by each guest lecturer about their own country.

Topic guidelines provided by minor coordinator

For module #4:

Guidelines provided by lecturers

How To Do Successful Business in Latin America: Your Own Guide to Export and Import – Axel Lopez - ISBN-13: 978-1495414039

Additional study aids:

Country analyses provided by The Economist Intelligence Unit (HHS library)

Latin America business studies published by Deloitte, PwC, and KPMG, World Bank, ABN Amro, RaboBank and others

Material published or referenced by on BlackBoard


Duration: the module takes place over 12 lecture weeks of classes between August & December

IBMS has a slightly different calendar compared to HHS, following the semester system.

Minor period: the minor starts in the last week of August  until end of December and contains 12 weeks of classes. Exams take place the week before Fall Break (mid-term) and the last 2 weeks before the Christmas Holiday.

  • All IBMS minors are lint minors (registration must always be in block 1 only!)