Innovation within SMEs (BFftF)
The minor “Innovation within SMEs” is one of the themes within the Minor Research and Innovation. This Minor recognizes that contemporary societal developments and changes result in new questions and complex problems. To oversee and handle such problems, professionals increasingly need to go beyond the boundaries of their profession and to work in areas outside their expertise. The Minor Research & Innovation offers you the opportunity to work in close cooperation with our senior researchers on such a complex assignment. This will enable you to develop research- and professional competencies critical for becoming a true ‘multi-professional’ in your domain of interest. But also, it will help you in building a network of colleagues, companies and other relevant contacts to bring your career up to speed.
Most of your time you will work on the Minor-assignment. There are various Minor themes and each of these hold challenging assignments. Supporting workshops and crash-courses will sharpen your research, communication and professionals skills that are needed to complete this assignment properly.
Innovation within SMEs
Projects within the minor-theme “Innovation within SMEs” highlight the challenges that entrepreneurs face in the process of permanent renewal and adaptation. Examples of such challenges are deep customer insight, business model development, co-creation, social innovation, and value management. To support today’ s SMEs we develop tools and instruments that are able to cope with these challenges. We test and use these instruments in action-research type of projects, in which a close cooperation with the entrepreneurs is central.
Examples of previous projects include:
- Developing a Customer Insight approach by using digital and social media tools
- Using hidden needs methods during idea generation projects
- Establishing guided experiments for further concept or product development
- Developing value-models for product and service solutions and calculating the impact of various investment scenarios to financial results and net present value
- Identifying critical capabilities and project activities within certain value models
- Optimising service concepts with modern Service Design Techniques
- You are able to formulate a problem statement (which comprises the problem description, research question and objective).
- You are able to conduct a literature review.
- You are able to set up a research project and define it in a research proposal.
- You are able to conduct research (or have it conducted), as described in the research proposal, monitor progress and quality and make adjustments where necessary.
- You are able to collect the required data and process it accordingly to enable a meaningful interpretation.
- You are able to monitor the progress and quality of the execution and make adjustments if necessary.
- You are able to interpret data and draw conclusions regarding the research question. Additionally, you are able to evaluate and report results and process.
HZ (Vlissingen / Middelburg) and / or at location in the work field, depending on the project.
English. Depending on the project Dutch is possible as well.
Becoming Fit for the Future.
You will work on and gain experience in a real project. Stakeholders and experts from the work field are looking forward to collaborate with you and to find solutions to the challenges they currently encounter. Your contribution will be of direct use to them, and future minor participants will build on your work.
By working on these projects you will learn to develop a project plan and experience how to execute this with your team. You will also learn from other teams by assessing their plans and results. In other words, you will further develop your professional skills and research capacity. Coaches and researchers will train and support you to achieving these. Read more about why not to miss this opportunity!
Economics & Management domain
- Business & Management
- Finance & Control
- Marketing & Economics
- Logistics Engineering
- Water Management
Entry requirements: you are in study year 3 or 4 and you have achieved your propedeuse
Type: individual, oral Final Assessment about the participant's digital portfolio
Content: Portfolio consisting of evidence for the six learning goals (Professional Products and a Progress & Reflections report)
Minimum grade: 5.5 out of 10 points
Planning: semester 1: 18 until 29 January 2021 | semester 2: yet to be defined. Inspection: same date as Final Assessment. Re-exam: 2 weeks after Final Assessment.
More information: Final Assessment
To be defined.
Contact moments in general: kick-off (week 1), four workshops about research, workshops about relevant and specific topics (optional), poster presentation (end of the minor), final assessment (last week(s))
Contact moments specific for Innovatie in het MKB: to be defined
Work forms: (guest) lectures, excursions, group discussions, expert consultation, workshops