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Cruise Management II (CM2)

At Stenden University of Applied Sciences, you will do more than simply gain knowledge; you get to put theory to practice with real-world cases. You do this in small groups, with students from all over the world. Discover your strengths, develop your own opinion, and use your expertise to solve problems. So that you’re ready to make the world your own.

This elective module offers in-depth knowledge of the Cruise Industry.

Leerdoelen

Inquiry based learning

Understand the more complex problems within the cruise industry related to the existing themes of Cruise Management 1 (CM1) and new themes.

 

Research

Understand the differences between quantitative and qualitative research.

Differentiate between relevant and irrelevant topics (problem statement and research objectives) in context with the cruise industry.

Design relevant probing questions.

 

Field trip

Understand the process of embarking and disembarking a cruise ship.

Understand the overall operation of a cruise ship.

Explain the relationship between the different departments on a cruise ship.

Understand the relevance of shore excursions for passengers and for the company.

Understand the importance of on-board revenue on a cruise ship.

Understand the daily activities of one of the departments on board (students can select a department).

Aanvullende informatie

Cruise Management 2 is the continuation of Cruise Management 1. The minor Cruise Management 1 is obligatory for all students, who want to participate in Cruise Management 2 since it builds up on the students’ prior knowledge from CM1. The second module of Cruise Management gives the student the possibility to gain practical experience while going on a cruise ship for about 7 days. In addition students are required to perform qualitative and quantitative research projects in relation to the cruise industry.

Note: Cost for the field trip:  1000- 1500 euros. It is also possible to do CMII without participating in the field trip.

In order to fully prepare you for your Kies op Maat study at Stenden, two introduction days -together with incoming exchange students from abroad- are scheduled. During these days you will get a campus tour, meet teachers and staff, learn how to use (ICT) facilities on campus and you will be introduced to the student life. Moreover, we offer an introduction to our learning system: Problem Based Learning (PBL). Understanding the PBL system is fundamental for your successful study experience at Stenden. Therefore we expect you to be present these two days.

Ingangseisen

 Students have completed the minor Cruise Management 1.

Toetsing

Inquiry Based Learning, Quantitative and Qualitative research (paper).

Literatuur

All information is available on blackboard.

Rooster

Monday until Friday.

Case Based Learning (CBL) is the main educational method in the 3rd year. In this module the focus will be on Inquiry Based Learning. Students are expected to go beyond problems the discussed in CMI by formulating their own learning goals. Another important feature of the minor is the field trip.

Next to that the students have to write a cruise related paper.

Educational methods are:

Introduction lectures

Guest lectures

Inquiry based learning

Fieldtrip

Research