Are you ready to combine your passion for sports, well-being and health with innovation and creativity? The minor Sports Management at NHL Stenden offers you the opportunity to get started in a practical way and develop valuable skills that will give your career in the world of sports a flying start. During this minor, you will be challenged to design, realise and evaluate innovative concepts – all with a focus on impact and experience around sports.

Minor content

Learn by creating and experiencing

At NHL Stenden, we work according to the principles of Design Based Education (DBE), in which cooperation, creativity and problem-solving skills are central. During the Sports Management semester, you will work on challenging projects in which you use design thinking, a powerful methodology to develop innovative solutions. 

Read below to find out what you will achieve.

 

Structure of the minor

From idea to design

In this first part of the semester, you will lay the foundation for innovation in sports management. You will learn how to develop a product or concept and how to convert ideas into concrete results. The goals:

• Design an MVP (Minimal Viable Product)
  In cooperation with a client from the sports industry, end users and other stakeholders, you develop a product that promotes well-being, health and sports. This can have both a commercial and a social purpose. You work your way through the phases empathize, define and ideate to arrive at a meaningful design.
• Create an international experience concept 
  Design and organize a multi-day meaningful outdoor-sports concept that brings people together and inspires them. You work with a focus on experience, where your ideas come to life in an impactful and unforgettable experience.
• Opportunity to obtain your Fitness Trainer A diploma (optional)
  Deepen your knowledge with an officially recognized diploma that makes you immediately employable as a fitness trainer. A valuable addition to your profile!
   

From prototype to implementation

In the second part of the semester, the focus is on further developing and realizing your ideas. You continue to work on your prototypes and put your concepts into practice. The goals are:

• Further development and marketing
  Transform your design into a meaningful product or service that is ready for implementation and commercial and/or social success. You sharpen your prototype and test it extensively to arrive at a high-quality end result.
• Executing and evaluating your experience concept
  Organize and actually execute your multi-day outdoor-sports experience concept. Afterwards, you evaluate the results to learn and improve. Your project will thus have a direct impact.
• Personal reflection and growth
  During the semester, you keep an individual game plan (portfolio) in which you record your personal development and the highlights of the program.  

Learning objectives

Why choose this minor?

• Innovative approach
  You learn by doing, with design thinking as the core methodology.
• Practice-oriented learning
  You work on realistic and challenging assignments with a direct impact on society.
• International dimension
  Develop concepts with a global focus and discover how your ideas can be internationally relevant.
• Personal development
  Work on yourself by creating a game plan (portfolio) that shows your growth and successes.

The minor Sports Management is a perfect fit for students who want to make an impact in the sports sector. Whether you have a background in Leisure & Events Management, Sports Science, or another program in which sports, health and well-being play an important role – this minor offers you the opportunity to develop your talents and increase your career opportunities.

This minor is offered by the study programme Leisure & Events Management.

The assessment consists of delivering professional products with the team and a game plan (portfolio) about the learning process during the semester as an individual.

For fieldtrips/excursions a personal contribution of approximately 50 euros is needed. Additionally, the course for Fitness Trainer A at Bewegingscentrum in Leeuwarden also requires an additional fee of around 350 euros.