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Want to learn how to come up with ideas for an impactful event - be it economic, social or cultural impact? An event you can use as a strong marketing tool? The minor in Strategic Events Management will help you to develop a strategic professional view of event management. …

In the Tourism Impact Lab minor, you will work in a small group on a business case for a multinational, such as TUI, or a start-up. Combining Design Thinking and the Lean start-up method, you will develop and test an impactful product or service, creating positive impact. C…