Kies op maat

An event is an organized or live experience with a beginning and an end, aimed at a specific target audience to realize a predetermined objective by changing the participants’ perception or behaviour (Straeten, 2017). In this minor you and your co-students are going to work …

We all know what it is like to be touched by someone's look or voice, by a piece of music or a place, a space we visit. It gives us goosebumps and makes our hearts beat faster. Resonance is built on the experience of being touched or affected, but also by actually reaching o…

We all know what it is like to be touched by someone's look or voice, by a piece of music or a place, a space we visit. It gives us goosebumps and makes our hearts beat faster. Resonance is built on the experience of being touched or affected, but also by actually reaching o…

In this minor you will develop a new brand for the extension of the portfolio of an existing hotel chain. The current portfolio of the hotel chain consists only of one brand and does not enable them to reach their full potential target group and to enter all markets. You wil…