In semester 1 (September - January) the minor programme is in Dutch.

In semester 2 (February - June) the minor programme is international, so in English.

Are you creative and do you enjoy working with an entrepreneurial mindset? Or are you an entrepreneur who would like to work in the creative sector? In this minor programme you will learn to work professionally in your own creative and innovative media company where you make and sell a magazine.

In 20 weeks, you and your fellow students will form a company and publish a magazine. You make this magazine together with your fellow students: from theme, editorial formula and target group to the texts, photography and design. Moreover, the intention is to actually achieve turnover. So you do not only create content, but you also research the international publishing market, develop a sales strategy, draw up an operational marketing plan and execute it. The production and logistics of the magazine are entirely up to you. Your company has an active online environment that requires new content all the time.

In this minor programme you will develop your own vision of the future of publishing. But above all, you will learn to work together in an innovative and creative media company and everything that comes with it.

What will you create and learn? 
 You will create and produce content for the magazine and the online environment. Your magazine should also generate revenue, for example by selling to consumers or bringing in advertisers. You're going to be a creative maker and an entrepreneur.

As a group, you are responsible for the entire process; idea, content (text and images), editing, design, production, sales and logistics. Working well together is crucial. You hand in an individual portfolio at the end of this minor programme.

At the end of this minor programme you will be ready for the world of publishing. You know how to find, capture and market stories of value. You are familiar with the current world of publishers and have enough knowledge of their products, target groups and strategies to take on your own role as a publisher of the future.

Making and selling your magazine, running your own Media Start Up, working together professionally. 

The admission requirements are in accordance with the OER of your own program. There are no (content) requirements for admission other than being enthusiastic and willing to work hard. It is a full-time programme and we expect full-time commitment. A basic knowledge of text writing, photography, Adobe programs (InDesign, Photoshop) is useful!

Literature & Adobe suit (Photoshop, Illustrator, InDesign)

The first two weeks have a full-time schedule. After this the schedule will consist of four or five lectures of three hours per week plus extras such as study trips or guest lectures. Next to that, we expect you to be present during the week at the university to work in your own lecture room. 

Apart from these scheduled hours you have to work with fellow students in the department of your Media Start Up for another 10-20 hours a week.

30 ECTS

Final exam: a group assessment and an individual assessment. The individual assessment contains a portfolio, a reflection assignment and an interview. 

Resits: 1 resit within the semester (1st assessment and resit are scheduled in a short time period).

Costs: Several cost for this minor programme, e.g. investment in your own company. In total around € 100,- to € 200,-.

Questions about the minor?
Contact Bregitta Kramer via b.kramer@hva.nl
or Nathalie van der Ploeg via n.m.w.van.der.ploeg@hva.nl

Questions about the Kies op Maat procedure?Contact ​​​​​​Karin van de Haterd via minoren-co-cb@hva.nl

There are 2 places for Kies op Maat students.
Applications will be processed in order of receipt signed learning agreements.