Why, why, why  is it so cheap to order goods from far away China on Aliexpress with so low delivery cost compared to ordering good within Europe? How much would the shipping cost be if I order a sea container from the USA? Is your bottle of shampoo the same size as in the USA? Is a king size bed bigger then my regular Dutch bed? Just some basic questions you can ask yourself if you are an interest in international Trade and Business. Selling on platforms is the fastest way for international expansion for consumergoods but what is aloud within the EU?

Minor content
The production of an export marketing plan for an existing SME company is the core aspect for the module assignment and at the same time the  project group work has the focus on importing aspect. Both aspect assume awareness of cultural differences in international Trade. Both topics are the back bone of this minor.

Students who are interested in (online/offline) international trade and business are suitable candidates for this minor. During the module, we will deal with a big variety of aspects of international trading for b2b,b2c,c2c

After rounding off this 10 weeks 15 credits module you should be able to be active in international trade. You are familiar with selling on international consumer goods platforms,  the incoterms and international logistics. Pricing and pricing strategies, cultural awareness in markets and trade.

Depending on the wishes off the students fieldtrip, national and international can be organized. A visit to the destination country of your export plan is possible during the last weeks of the module the scheduling is planned with this option in mind.

Examination is a mix of: 

• Written assignments: Produce an export plan for existing company.
• Knowledge test: Short answer test to check if you now the core items in international (online) trade, active participation & presentation: You will present your finding for the board of your export plan company or to the management team one of our partners active in international trade.

Students who are interested in (online/offline) international trade and business are suitable candidates for this minor. During the module we will deal with a big variety of aspect in international trading for b2b,b2c,c2c