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Welcome to the minor in Branding!  Branding is essential for an organisation. In retail or other service industries, attracting and keeping customers happy is a constant challenge. Employees play a crucial role in communicating brand identity. With branding, an organisa…

Successful entrepreneurship: business designAn increasing amount of people with an idea or talent start their own business. And they frequently stop soon after. This is because they market their product, idea or service far too quickly. Good ideas also often fail because e…

A potato farmer who wants to detect a disease in his crop as early as possible. The surgeon who wants more visibility into his operation. The processing company that wants to separate different plastics. These are all issues where AI can provide a solution. Do you want to…

This course provides a one-term introduction to basic organizational behaviour, interpersonal and managerial skills, and critical thinking attitudes and behaviours needed for personal and professional development and their application in contemporary organizations. Topics …

Urgent matters require adequate business solution! The time is now, develop a sustainable enterprise. Minor content During this minor you will work in an international group. You will start-up a new company based on your own innovative product or help an existing orga…

Do you want to solve the challenge we have with the increasing flows of cross-border migration? Discuss and try to analyse all the dimensions migration has? Then Cross-Border Migration, Governance and Security is the minor for you! How do the EU and national governments deal…

In this minor you will conduct research using C. elegans as a model organism. C. elegans is a small, transparent worm that grows quickly, has a short lifespan, is easy to breed and of which we know the entire genome and all cells. That is why this worm is often used as a m…

Students will develop a fundamental understanding and appreciation of the world in which we live from the interplay between societies and their surroundings in different historical and geographical circumstances. Acquiring subject-specific knowledge, skills and methods in …

Is one Art & Culture Management period far too little for you? Would you like to actually learn how to apply the knowledge you have gained in this fantastic sector in practice? Then register right away for parts 1 and 2 of this minor and go for 30 EC of art and culture! Cr…

Video by Puck Wever, HMSL Student A New Era of Hospitality: Alternative Accommodations.The growth of alternative accommodations has been unprecedented during the Covid-19 pandemic and the hotel giants are getting worried!  Do you want to be an integral part of this extrao…

Adventure tourism is a fast-growing sector within the tourism industry. This reflects the fact that travelers are moving away from traditional holidays to personally challenging experiences in the great outdoors. Trends indicate that the demand for unique or ‘authentic’ ou…